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Cognition
Cognition Ads - DSP Campaign Creation Automation
We developed a gateway application specifically for creating and managing Amazon DSP campaigns, which was utilized internally by Cognition.
Features
- Seamless Integration: Connects the Cognition Digital Platform with Amazon DSP for efficient campaign management.
- Campaign Management: Facilitates the creation, retrieval, and updating of DSP campaigns using the Amazon Ads API.
- Automated Data Synchronization: Ensures real-time background synchronization of campaign data between platforms.
- Robust API Bridging: Provides a reliable communication bridge between the Internal application and Amazon DSP APIs.
- Scalable Architecture: Built on AWS to support high-performance and scalable operations.
- Modern Technology Stack: Developed with Laravel and MySQL for robust application functionality.
- Real-Time Operations: Enables instant updates and synchronization for accurate campaign handling.
- Efficient Workflow Management: Streamlines complex workflows for DSP campaigns within the Internal applciation.
Technologies Used
- PHP
- Laravel
- MySQL
- AWS
- Amazon Ads API
